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CEOs and Social Media: The Ups and Downs

Freda Liu | Audrey Raj | Arvindh Yuvaraj

24-Jun-19 12:00

CEOs and Social Media: The Ups and Downs

What do Elon Musk, Bob Iger, and Tim Cook have in common? They’re all in charge of massive companies… and they’re all on social media. Having the head of your company show their human side online can be good for branding, but one wrong Tweet could spell a PR nightmare and financial disaster all the same.

Produced by: Freda Liu & Audrey Raj & Arvindh Yuvaraj

Presented by: Freda Liu & Audrey Raj & Arvindh Yuvaraj


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Categories:  Personal FinanceInvestmentsFinancial LiteracyYoung FinancePersonal DevelopmentEntrepreneurshipSME

Tags:  ManagementSocial MediaBossPRBranding


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