Brown, Beige and Boring - Why Are Products For Older People So Bad?

Enterprise · Enterprise Biz Bytes · 18 Sept 2019 · 12:00 pm · 17 mins listen

As the market for products aimed at older users explodes, some entrepreneurs are turning to a radical idea: actually get the customers involved.

Produced by:

Christine Wong

Presented by:

Richard Bradbury,Freda Liu,& Arvindh Yuvaraj

Categories:

Tags:

ageing, retirement, brown, beige, boring,

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