Baby Boomers Are Dominating Online Shopping
Mitch Bittermann, Ecommerce Asia - TM Insight
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The coronavirus pandemic has reshaped habits and behaviors of even the most resolute shoppers as social distancing became a key line of defense against infection.
But one of the most significant and unexpected shifts, experts say, was the almost immediate embrace of online shopping by people in their 60s, 70s and 80s.
Produced by: Richard Bradbury
Presented by: Audrey Raj and Freda Liu
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