BFM 89.9
The Business Station
Digital Transformation in a Travel-Ready Malaysia
37 mins·12:00, 3 Jun 2022
Digital Transformation in a Travel-Ready Malaysia
37 mins
·
12:00, 3 Jun 2022
·
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Guest: Ajit Melarkode, Vice President - Asia Pacific & Japan, Boomi, Praveen Kumar, Senior Vice President & GM of Asia Pacific, Rocket Software
After two years of stringent border controls, Malaysia transitioned to the endemic phase a couple of months ago. The nation has not only welcomed back international travellers, but accelerated business digitalisation by 3 to 4 years to get the country back on track and boost economic growth.
While the issue of digital acceleration isn’t new, we’re only now seeing how the travel space has coped with years of pressure from the pandemic. And it seems as though within this space, there are opportunities for digital transformation unlike anything we’ve seen before.
Image Credit: shutterstock | Jirsak
Presenter: Richard Bradbury, Freda Liu
Producer: Arvindh Yuvaraj
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