BFM 89.9
The Business Station
Token Crowdfunding: Raise Capital Without Giving Up Equity?
43 mins
·
11:00, 3 Mar 2025
·
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Guest: Nicholas Chong, Vice President of Commercial & Products, pitchIn
When and why could Token Crowdfunding be the right fit for your business? On P&L, Nicholas Chong, Vice President of Commercial & Products at pitchIn, dives into Token Crowdfunding (TCF) and its potential as a game-changing fundraising tool. Unlike traditional methods, TCF allows businesses to raise funds without giving up equity, offering a unique approach for B2C companies and those with strong community engagement.
We explore how TCF works, the types of tokens involved, and key considerations for businesses evaluating this method. Nicholas also breaks down Malaysia’s regulatory framework, shares insights on managing tokenholder expectations, and highlights the benefits of TCF beyond just fundraising, like leveraging tokens for loyalty programs or digital assets.
Whether you’re a business leader, investor, or simply curious about innovative funding strategies, this episode offers practical insights into navigating the evolving world of token-based finance.
Presenter: Roshan Kanesan
Producer: Roshan Kanesan
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Token Crowdfunding: Raise Capital Without Giving Up Equity?
43 mins
·
11:00, 3 Mar 2025
Guest: Nicholas Chong, Vice President of Commercial & Products, pitchIn
When and why could Token Crowdfunding be the right fit for your business? On P&L, Nicholas Chong, Vice President of Commercial & Products at pitchIn, dives into Token Crowdfunding (TCF) and its potential as a game-changing fundraising tool. Unlike traditional methods, TCF allows businesses to raise funds without giving up equity, offering a unique approach for B2C companies and those with strong community engagement.
We explore how TCF works, the types of tokens involved, and key considerations for businesses evaluating this method. Nicholas also breaks down Malaysia’s regulatory framework, shares insights on managing tokenholder expectations, and highlights the benefits of TCF beyond just fundraising, like leveraging tokens for loyalty programs or digital assets.
Whether you’re a business leader, investor, or simply curious about innovative funding strategies, this episode offers practical insights into navigating the evolving world of token-based finance.
Presenter: Roshan Kanesan
Producer: Roshan Kanesan
Share:
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Recent episodes
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Podcasts · Mar 3 · 33 mins
Can Fasting Prevent Diseases and Delay Ageing?
Podcasts · Mar 3 · 39 mins
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