Caijin Trailblazes The Chinese Language Media Industry
20 mins·09:30, 19 Jun 2023
Caijin Trailblazes The Chinese Language Media Industry
20 mins
·
09:30, 19 Jun 2023
·
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Guest: Isaac Wong, Programme Manager, Caijin
BFM Media has a Mandarin-podcast arm known as Caijin, which will celebrate its 2nd anniversary this year. Philip See speaks to Isaac Wong, the programme manager at Caijin on how the podcast station has evolved, as well as the struggles and challenges they faced in the relatively saturated and traditional Chinese language media landscape.
Presenter: Philip See
Producer: Philip See
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