BFM 89.9
The Business Station
Mummy Knows Best: The Story Behind the Chicken Rice Shop
22 mins
·
08:00, 11 May 2012
·
Recommended
The Breakfast Grille presents a Mother's Day Special with The Chicken Rice Shop (TCRS) founder Gaik Wong, and her daughter Wong Kah Lin, the CEO of the company.
They discuss:
-- How the recipe for the chicken rice served at their restaurants is a meld of both grandmothers' receipes (one from Hainan & the other from Penang)
-- Although chicken rice is available everywhere from your local warung to high-end restaurants, they discuss what makes TCRS' chicken rice different from the other places
-- How they keep the menu exciting and fresh for their customers, revamping the menu or introducing new offerings -- and how they are working with celebrity chef Datuk Ismail Ahmad
-- What they think of the tussle over claims of the origins of chicken ricebetween Malaysia and Singapore
-- How inflation/ rising cost of living is the biggest challenge
-- Their catering service and the possibility of having a delivery service
-- Expansion plans locally and regionally: They currently have 60 stores nationwide -- 8 overseas: mostly in shopping malls
-- The working relationship between mother and daughter
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Mummy Knows Best: The Story Behind the Chicken Rice Shop
22 mins
·
08:00, 11 May 2012
The Breakfast Grille presents a Mother's Day Special with The Chicken Rice Shop (TCRS) founder Gaik Wong, and her daughter Wong Kah Lin, the CEO of the company.
They discuss:
-- How the recipe for the chicken rice served at their restaurants is a meld of both grandmothers' receipes (one from Hainan & the other from Penang)
-- Although chicken rice is available everywhere from your local warung to high-end restaurants, they discuss what makes TCRS' chicken rice different from the other places
-- How they keep the menu exciting and fresh for their customers, revamping the menu or introducing new offerings -- and how they are working with celebrity chef Datuk Ismail Ahmad
-- What they think of the tussle over claims of the origins of chicken ricebetween Malaysia and Singapore
-- How inflation/ rising cost of living is the biggest challenge
-- Their catering service and the possibility of having a delivery service
-- Expansion plans locally and regionally: They currently have 60 stores nationwide -- 8 overseas: mostly in shopping malls
-- The working relationship between mother and daughter
Share:
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