Chatting Cadbury and Continued Legacies
Nikhil Nicholas, Manager, Mondelēz Malaysia
19-Dec-18 10:05
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Not only is the ‘Cadbury’ brand associated with good chocolate, it also invokes a sense of nostalgia for us Malaysians. We speak to Nikhil Nicholas, the man with the best job in the world (Chocolate Category Manager of Mondelēz Malaysia), about Cadbury’s enduring legacy, localization of its chocolates, and how the brand evolves to suit new customers.
Produced by: Arvindh Yuvaraj
Presented by: Arvindh Yuvaraj
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Categories: SME, Markets, Business Analysis, Entrepreneurship, Personal Development, Technology, Tech, Food